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Wednesday, June 5, 2013

The "NEW" Business Card

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Use traditional 3.5" X 2" business cards to promote new services, products, specials or whatever is new at your business. The...
Monday, May 20, 2013

5 Steps To The Motherlode!

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That next telephone call or email could be the mother lode of opportunities. If you're anything like myself, you're fiercely pr...
Sunday, May 12, 2013

Five Ways To Brand Like The Fortune 500's

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Branding can be daunting at the best of times. As small to medium size enterprises, budgets to address brand initiatives are just a fra...
Tuesday, April 30, 2013

Gawd Brand It!! Do As I Say Not As I Do!

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I came across an interesting article today that smacks the face of good branding. It speaks to authenticity. Colby Sambrotto, the found...
Wednesday, April 24, 2013

Is Your Brand Image Up To The Challenges To Come?

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Your brand image is the face of your brand. It is the first thing your target audience sees when first introduced to you. What do you s...
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Saturday, March 30, 2013

How to Benefit From A Cohesive Brand Strategy

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An interesting brand strategy to me has always been putting the owner's persona front and center. Make them the face and voice of...
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Wednesday, March 27, 2013

The 10 most profitable Google Feed Optimizations

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Google Shopping is a paid service. That offers an opportunity for many advertisers: more clicks, a lower cpc and better conversion rates. ...
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Let me introduce myself

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Ed Roach
Kingsville, Ontario, Canada
Small businesses hire me to coach them on improving their brands online and off.
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