Tuesday, January 5, 2010
If you've been watching the business news lately you will notice that a lot of companies are shifting to the mobile platform. Apple recently purchased a mobile ad network, Google is launching their own smart phone, and the app world is growing enormously. You would be smart to latch on to your .mobi domain and formulate a mobile strategy. A few tips ago I mentioned the 2D barcode and smartphones - this is all part of the same direction.
Some items to consider as part of your mobile strategy would be:
• Mobile site
• 2 and 3D barcoding
• Payment tool
Don't wait until your competition harnesses this high ground - lead don't follow!